The Innovative Marketer's Blog

5 Businesses That Scored Big Wins With a Content Marketing Blueprint [Supersized Case Study]

Too often, businesses embark on an inbound marketing campaign with the full power of the HubSpot platform but no...

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How To Consistently Create Great Content For Every Client

Since its beginnings in 2004, Innovative Marketing Resources has worked with clients from all sorts of industries....

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How to Boost Your Blog Subscribers 5x [New Ebook]

What if I told you that you could have a captive audience hanging on every word you write? What if they not only...

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The One Thing That Separates Successful Inbound Marketers from Posers

One advantage to running the inbound marketing agency that has worked with and trained more HubSpot-certified agency...

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The First 2 Questions to Ask Yourself Before Redesigning Your Company Website

“I do not like my business’s website, because…

  • It looks outdated with lousy images
  • It is not mobile optimized
  • It...

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How to Grow Your Company’s Revenue Without Hiring More Salespeople

I have at least one discussion a week with a CEO who is trying to find ways to grow his or her small business...

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Demystify Your Low Lead Volume With These 50+ Questions

What’s the point of thousands of site visits if few of them ever turn into leads for your business? It probably...

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10 Advanced Criteria for Identifying Leads to Delete Out of Your HubSpot Database

Your HubSpot contact database has ballooned in size. You’re way over your cap. Your HubSpot subscription renewal...

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Why Every Marketing Strategy Should Work Like Your GPS

It amazes me. I’ve worked through some of the biggest revolutions in marketing since the printing press… email...

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5 Awesome HubSpot Academy Projects That Will Help You Better Manage Your Contact Database

Managing a contact database is hard. I’ve worked with over 20 HubSpot customers on multi-month (sometimes...

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