The Innovative Marketer's Blog

The One Thing That Separates Successful Inbound Marketers from Posers

One advantage to running the inbound marketing agency that has worked with and trained more HubSpot-certified agency...

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How a B2B Company Used HubSpot APIs to Upsell Ecommerce Customers [Case Study]

Your B2B company’s ecommerce site — and the customers who use it — could be an untapped trove of marketing...

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Top 10 Free Apps to Make Digital Marketing Magic

 

Who says there’s no free lunch? They’re actually right; there isn’t. But if you’re getting started in marketing...

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How I Used PPC to Generate Quality Leads at a Trade Show

If your company is like most companies, you attend a trade show or industry event at least a few times every year....

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My Darkest Secret: I’m An Inbound Marketer and I Love PPC

 

I have a confession to make: I’m an inbound marketer and I’m in love with pay-per-click advertising. My co-workers...

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5 Steps to Go from a Good to a Great Content Marketer

Blogging is the foundation of content marketing. The best way to support your Search Engine Optimization (SEO)...

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3 Tips for Getting More Sales Qualified Leads Right Now

Sales qualified leads. This is what inbound marketing is all about, right? Leads that ask for sales to call them...

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How to Find Quality Leads on LinkedIn in Three Steps Using Only Excel

 

 One of the most common scenarios I encounter as a consultant is when businesses dip their toes into social...

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