The Innovative Marketer's Blog

SEO Has Gone Social

Search engine optimization is not dead.  It is alive and well; it has just gone social like nearly everything...

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Essentials for Social Media Marketing Success

Social media—a requirement for inbound marketing success—holds real influence that continues to rise.  A...

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Raise Your Content Marketing ROI with Effective Distribution

To advance your business, you must publish captivating, high-quality content, which truly speaks to your target...

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Crush Your Content Marketing Competition

Publishing high-quality content is critical for advancing your business and rising above your competitors.  Content...

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Make Social Media an Asset in 2014

Social media can and will impact your business in 2014.  Going social is no longer optional; rather, social media...

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Unlock the Power of Your Email Marketing

Email is an incredibly powerful marketing channel.  According to new research from McKinsey & Company, email...

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New Social Media Statistics You Need to Know

The pace of modern life is faster than ever, and social media seems to evolve at the speed of light.  If you are...

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Does Your Marketing Have a High Emotional IQ?

Emotions have a powerful influence on decision-making and behavior.  When you leverage the power emotion, you can...

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Competition Heats Up for Content Marketing

Creating stellar content is your best chance for being ranked highly by Google, captivating your target audience...

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Change Is in the Air for Social Media

Social media is a necessary part of achieving inbound marketing success.  Social media is maturing, which means...

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