The Innovative Marketer's Blog

Ross Andrew Simons

Ross Andrew Simons
Howdy! I'm Ross, a consultant at IMR intensely passionate about design, content, and front-end coding. When I'm not helping clients reach their marketing goals, I can be found writing poetry, boxing, or biking to work in 4-degree weather.
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Recent Posts

Why You Should Be Treating Your Inbound Marketing Strategy like a Retirement Account

Hubspot just released the 2015 version of their annual State of Inbound Marketing Report. There is a lot of amazing...

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The 5 Best Email Templates In the HubSpot Marketplace

 

If you are anything like me, finding the time in the day to write blogs, build landing pages, design CTAs, review...

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Hubspot Inbound Conference 2015: The 3 Best Product Updates Unveiled

Ross here, and I’m writing from the yearly conference (The Inbound Conference) put on by HubSpot. First of all, it’s...

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Content Marketing Quality or Quantity? How About Both!

In the world content marketing and inbound marketing, there has been a debate raging since the beginning: quality vs....

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How We Created a Paid Content Area for the Wellness Institute [Hubspot Hacks]

Many businesses or schools have content that should only be accessed by certain people. For b2b businesses, this could...

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Listicles (List Articles) Are Good Content Strategy, Not Clickbait [2 Reasons]

Inbound marketers put a lot of thought and discussion into the small ways we can optimize our content to drive big...

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[Infographic] The Ultimate Guide to Creating Visually Appealing Content

For this weeks "visual content of the week", we are going to discuss Neil Patel's "Ultimate Guide to Creating Visually...

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Mobilegeddon Schmobilegeddon: the Non-Apocalyptic Realities of Google’s Algorithm Update

In a move that has already earned the nickname “mobilegeddon”, Google released an algorithm update on Tuesday...

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[Tutorial] How to Create a Foolproof Featured Blog Image in 376 Seconds or Less

Here’s the situation: you spend one hour writing that new blog post, another 30 minutes perfecting it, and then another...

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So your blog titles sound similar? So what.

Here’s the situation: you have your content calendar open and you are mapping out your content titles for the next 4...

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